Digital Marketing Course in Australia
Want to learn in-demand digital marketing skills like Google Ads, SEO, and social media marketing? Our Digital Marketing Course in Australia covers everything you need to become a confident and qualified digital marketer. Enroll today and take your career to the next level!
BENEFITS
Why choose Inventateq
Course in Australia?
Feeling overwhelmed by the world of digital marketing? Relax! Our easy-to-understand classes are the perfect starting point. We'll equip you with the knowledge and skills to succeed.
Expert-Led Instructruction
Gain insights from seasoned digital marketing professionals. Learn the latest tricks, tools, and proven strategies used in the industry.
Practical Projects
Get hands-on experience with real-world marketing projects. Apply your newfound knowledge to solve real-world challenges.
Industry Certification
Earn a valuable certification upon completion of the course, making you a more attractive candidate in the job market.
Personal Mentorship
Get one-on-one guidance from experienced mentors who are invested in your success & excel their career in any Digital World.
MADE ONLINE
Digital Marketing Course
Online Made by Inventateq.
Feeling stressed about fitting learning into your busy schedule? Breathe easy! Our Digital Marketing Course offers flexible learning options designed for your life.
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Live Classes.
Learn directly from experienced instructors in interactive online sessions. Connect and network with other students in real-time
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Recorded Classes.
Access a comprehensive library of recorded online classes led by expert digital marketing professors. Learn at your own.
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High-Quality Videos.
Our engaging video modules use stunning visuals and clear explanations to enhance your learning experience.
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All Devices.
Learn from anywhere, anytime! Access course materials and participate in interactive sessions seamlessly from your devices.
TRAINEER INFO
Darcy Walker
11 Years+ Experience in Digital Marketing.
Darcy Walker has been teaching digital marketing for more than a decade. She uses her experience to help students learn the basics of digital marketing. This includes important online skills like search engine optimization (SEO), social media marketing, and content management. These skills will help students be successful in online marketing careers.
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Batches
68
Corp. Trainings
148
Students
06
Certificates
CERTIFICATION
Thousands of Brands, Trust only Inventateq.
Become a master of digital marketing in Australia! We are a skilled, reliable institution
with a proven track record of success. Get certified with the best!
Inventateq Course Complete
Signifies completion of Inventateq's best digital marketing training program, showcasing proficiency in various digital marketing techniques and strategies.
Pinterest for Marketing
Harness the visual power of Pinterest marketing, driving traffic and engagement through creative content strategies and targeted audience engagement.
Analytics IQ
Uncover valuable insights and optimize website performance with Google Analytics, enhancing user experience and achieving marketing goals effectively.
Google Ads for PPC
Gain mastery in PPC advertising with Google Ads, driving targeted traffic and maximizing ROI for businesses of all sizes and ideas globally and independently.
Facebook Ads
Harness the power of Facebook marketing, leveraging advanced tools and strategies to grow your business and connect with your target audience.
Hubspot Content Marketing
Craft compelling content strategies with HubSpot, attracting and engaging audiences to drive leads and conversions for sustainable business growth.
Expand professional networks and drive business growth with LinkedIn, leveraging advanced marketing tools and strategies for effective audience targeting.
Microsoft Advertising
Reach millions of potential customers with Microsoft Advertising, mastering PPC campaigns to achieve business objectives and drive conversions.
Twitter for Content
Unlock the full potential of Twitter marketing, leveraging advanced features and strategies to boost brand visibility and drive audience engagement.
Hootsuite Social Media
Streamline social media management with Hootsuite, optimizing content scheduling, engagement, and analytics for impactful marketing campaigns.
Semrush for SEO
Dominate search engine rankings with SEMrush, mastering SEO techniques and maximizing online visibility for sustainable business growth by more stats and data.
Video Promotion for Youtube
Elevate your Youtube presence with expert video promotion techniques, reaching and engaging your audience effectively through compelling content strategies.
COURSE INFO
Digital Marketing Course.
1499 AED in 90 Days.
55+ Modules Covered
task_alt Search Engine Optimisation ( SEO )
task_alt Pay-per-click PPC
task_alt Social Media Marketing
task_alt Influence Marketing
task_alt Growth and Performance Marketing
task_alt Content Marketing
task_alt Top Artificial Intelliegnce Tools like ChatGpt
task_alt Email Marketing
task_alt How to create Website using Wordpress
task_alt and Many More Digital Marketing Tools Taught
Get Up to 40% Off Now.
Why Pursue a Digital Marketing Career in Australia? Australia offers a booming digital marketing landscape with:
- High demand for skilled professionals: Businesses are increasingly relying on digital marketing, creating more job opportunities.
- Career advancement: Digital marketing skills are valuable across various industries and can help you climb the career ladder.
- Creative freedom: Digital marketing allows you to unleash your creativity in developing engaging marketing campaigns.
- Work-life balance: Many digital marketing jobs offer flexible hours and the possibility of working remotely.
Why Choose Inventateq's Digital Marketing Course in Australia? Ready to launch your digital marketing journey? Look no further than Inventateq! We offer a comprehensive curriculum designed to transform you into a digital marketing expert:
- Up-to-date Knowledge: Our instructors are industry veterans who share the latest digital marketing techniques and best practices.
- Hands-on Learning: Gain practical experience through real-world projects and exercises.
- Flexible Learning Options: Choose from live online classes, self-paced programs, or in-person workshops to suit your learning style and schedule.
- Career Support: We go beyond the classroom. Get personalized guidance to build your network, land your dream job, and thrive in the digital marketing world.
- Affordable Education: Invest in your future with our accessible course fees and flexible payment plans.
- Proven Success: Join a community of successful Inventateq graduates who are now flourishing digital marketing professionals.
Is a Digital Marketing Course Expensive in Australia?
The cost of a digital marketing course in Australia varies based on the institution, course duration, and included features. Here's a general guide to help you navigate: Lower Cost (Under €200): Basic courses that cover specific skills such as SEO or social media marketing. These are typically shorter with limited instructor interaction. Mid-Range (€200 - €1,000): Offers the best value with a wider range of topics, project-based learning, and potential certification opportunities. Available in both online and classroom formats. Higher Cost (€1,000 and above): Premium courses from reputable digital marketing institutes in Australia, offering in-depth learning experiences, advanced topics, industry certifications, and personalized guidance from experienced instructors. Additional factors to consider: Free Resources: While there are free resources available online, they may lack structure and practical application opportunities. Course Format: Choose between online or in-person learning, depending on your preference and schedule. Learning Style: Consider whether you prefer more guidance from instructors or a self-paced approach. Finding the Right Course: Consider your budget, learning goals, and preferred learning style. Research digital marketing institutes in Australia such as LIIM Institute, Digital Vidya Australia, or SEO International to compare course details and pricing. Choosing the right course from a reputable institute will maximize your chances of success in the digital marketing field.What is Digital Marketing? In today's digital age, businesses thrive online. Digital marketing is all about promoting a business and its offerings through the internet. This can involve:
- Building a user-friendly website
- Engaging with customers on social media platforms like Facebook and Instagram
- Sending targeted emails
- Ensuring a strong presence in search engines like Google (SEO is key here!)
- Increase brand awareness
- Drive traffic to their website
- Generate leads and sales
- Build customer loyalty
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SYLLABUS
Our Dynamic Digital Marketing Course Syllabus.
Our digital marketing program can help you learn more about how to do marketing on the internet.
It covers important topics, strategies, and resources that will help you succeed.
- Digital Marketing Fundamentals
- Understanding the Digital Landscape
- Setting Marketing Objectives
- Introduction to Analytics
- Career Opportunities in Digital Marketing
This module focuses on market research techniques to identify target audiences and analyze competitors.
- Market Segmentation
- Consumer Behavior Analysis
- Competitive Analysis
- Identifying Target Audience
- Market Research Tools
This module covers the process of creating and optimizing websites for digital marketing purposes.
- Introduction to Website Development
- Website Planning and Design
- Content Creation
- Website Optimization
- Website Launch and Maintenance
This module explores strategies for designing and implementing effective email marketing campaigns.
- Email Campaign Planning
- Building Email Lists
- Email Content Creation
- Email Automation
- Email Analytics and Optimization
This module teaches the principles of persuasive writing and crafting compelling copy for digital marketing.
- Understanding Copywriting Principles
- Crafting Compelling Headlines
- Writing Persuasive Copy
- SEO Copywriting Techniques
- Editing and Proofreading
This module covers techniques to optimize websites for search engines and improve their visibility in search results.
- On-Page SEO Optimization
- Off-Page SEO Techniques
- Keyword Research and Analysis
- Technical SEO
- SEO Tools and Analytics
This module explores strategies for creating and optimizing YouTube channels, videos, and advertising campaigns.
- Creating YouTube Channels
- Video Content Strategy
- YouTube SEO Techniques
- YouTube Advertising
- Analyzing YouTube Analytics
This module covers various aspects of Facebook marketing, including organic posts, paid advertising, and audience targeting.
- Creating Facebook Pages
- Content Strategy for Facebook
- Facebook Ads Manager
- Targeting and Retargeting
- Measuring Facebook Campaign Performance
This module focuses on leveraging Twitter for marketing purposes, including tweet creation, engagement strategies, and advertising.
- Optimizing Twitter Profiles
- Tweet Creation and Engagement
- Twitter Ads Platform
- Twitter Analytics
- Monitoring and Responding to Conversations
This module teaches the fundamentals of Google Ads, including keyword targeting, ad creation, bidding strategies, and campaign optimization.
- Understanding Google Ads Platform
- Keyword Research and Planning
- Creating Effective Ads
- Bidding and Budget Management
- Performance Monitoring and Optimization
This module covers Instagram marketing techniques, including content creation, Instagram Stories, IGTV, influencer marketing, and advertising.
- Optimizing Instagram Profiles
- Content Strategy for Instagram
- Using Instagram Stories and IGTV
- Influencer Collaboration
- Instagram Ads and Analytics
This module explores how to use Pinterest for marketing purposes, including creating engaging pins, optimizing boards, and utilizing Pinterest Ads.
- Setting Up Pinterest Business Accounts
- Creating Eye-catching Pins
- Optimizing Pinterest Boards
- Using Pinterest Analytics
- Pinterest Ads Campaigns
This module covers strategies for leveraging LinkedIn for personal branding, lead generation, content marketing, and advertising.
- Optimizing LinkedIn Profiles
- Content Strategy for LinkedIn
- Using LinkedIn Groups and Publishing
- LinkedIn Ads and Sponsored Content
- Monitoring and Engaging with LinkedIn Analytics
This module delves deeper into Facebook advertising, focusing on advanced targeting options, ad formats, bidding strategies, and campaign optimization.
- Advanced Targeting Techniques
- Dynamic Ads and Custom Audiences
- Bid Strategies and Optimization
- Split Testing and Experimentation
- Facebook Pixel and Conversion Tracking
This module covers the basics of advertising on the Microsoft Advertising platform, including keyword targeting, ad creation, and campaign management.
- Understanding Microsoft Advertising Platform
- Keyword Research and Planning
- Creating Effective Ads
- Bidding and Budget Management
- Performance Monitoring and Optimization
This module provides an overview of social media marketing strategies across various platforms, including content creation, advertising, and analytics.
- Content Strategy for Social Media
- Creating Engaging Visual Content
- Running Social Media Ads
- Engagement and Community Management
- Measuring Social Media ROI
This module focuses on marketing strategies for mobile apps, including app store optimization (ASO), user acquisition, and app analytics.
- Understanding Mobile App Marketing
- App Store Optimization (ASO)
- User Acquisition Strategies
- App Analytics and Performance Tracking
- Engagement and Retention Techniques
This module introduces tools such as SEMrush for keyword research, competitor analysis, and SEO optimization.
- Introduction to SEMrush
- Keyword Research with SEMrush
- Competitor Analysis
- SEO Optimization with SEMrush
- Using SEMrush Reports for Insights
This module provides a comprehensive guide to using Google Analytics for tracking website traffic, user behavior, and campaign performance.
- Introduction to Google Analytics
- Setting Up Google Analytics
- Understanding Google Analytics Reports
- Advanced Segmentation and Filtering
- Conversion Tracking and Goals
FREQUENTLY ASKED QUESTIONS
Have so many doubts in Digital Marketing Course?
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